Nicole Junkermann, NJF Capital founder, presents Elvie, a health and lifestyle brand developing smarter technology for women.

The female uterus stretches to 500 times its normal size during pregnancy.

After birth, breastfeeding has many advantages for a new baby’s health but it’s also beneficial for new mums too…

Breastfeeding releases the hormone oxytocin which helps the uterus to shrink back.

But feeding a newborn isn’t as easy as it sounds, especially in today’s busy world.

The Elvie pump is a femtech innovation that can help take the hassle out of breastfeeding.

The world’s first silent wearable breast pump, it fits inside the bra and allows women to express milk hands-free.

Elvie liberates women to pump on their own terms, which is good for their physical and mental health.