Nicole Junkermann of NJF Capital presents Soundtrack Your Brand, a music tech company who have built the best, most creative, and without comparison most fun product for background music.
Soundtrack Your Brand invest heavily in research and development and have reformed the licensing landscape by introducing direct deals with publishers and labels and pioneering a per-stream-based compensation model — to make sure artists and composers get paid accurately.
Here we investigate how music can help productivity in the workplace and help workers and staff to feel happy:
Experts estimate that unhappy workers cost US companies up to $550 billion a year.
Music releases chemicals in the brain that make us feel happy and energized.
An enjoyable audio track sends dopamine flooding to the brain’s reward centre, just like a delicious snack or pleasing visual stimuli.
Whilst studies show that music can suppress stress symptoms including subjective anxiety, systolic blood pressure and increased heart rate.
A 2016 study called ‘The Sound Of Productivity’ found that music can boost well-being and improve creativity in the office, as long as employees can choose whether to listen or not.
Soundtrack your brand is a company dedicated to spreading the positive power of audio by providing tailored music selections for offices, restaurants, hotels and bars.
A mounting body of scientific evidence says music is a powerful tool in creating a healthier, happier workplace and lifestyle.